Fonds AM1656 - Richard W. Pollay collection

Expo 86 North American consumer television campaign

Title and statement of responsibility area

Title proper

Richard W. Pollay collection

General material designation

  • Multiple media

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Level of description

Fonds

Reference code

AM1656

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Statement of scale (cartographic)

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Issuing jurisdiction and denomination (philatelic)

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Physical description

0.08 m of textual records and other material

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Archival description area

Custodial history

This material was previously held at The History of Advertising Archives, Sauder School of Business, University of British Columbia.

Scope and content

Collection, curated by UBC Professor Emeritus Richard W. Pollay, is composed of marketing materials produced for Expo '86 held in Vancouver (B.C.). The collection is primarily composed of brochures, pamphlets, and bookets pertaining to Expo '86, travel, and tourism. The collection also includes ephemera, a media and advertising plan brief, and an audio cassette and videocassette pertaining to Expo '86 advertising.

Notes area

Physical condition

Immediate source of acquisition

Donated by Richard W. Pollay.

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Language and script note

A small number of pamphlets are in French; one pamphlet is in Japanese.

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Physical description

The fonds also includes 1 audio cassette, 1 videocassette, and 1 t-shirt.

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