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The British Columbia Sugar Refining Company fonds Sugar Video
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1975 television advertising program : call on your sweetie sugar

Item is a film which contains several color commercials from B.C. Sugar Refining Company's 1975 television advertising campaign. According to the list accompanying the reel, the contained commercials are as follows: 1. Sugar - Sweetness - Manitoba Ending, :60; 2. Sugar - Birthday Cake - Manitoba Ending, :30; [3. Sugar - Sugar Daddy - Manitoba Ending, :30]; [4.] Sugar - Birthday Cake - Alberta Ending, :30; [5.] Sugar - Birthday Cake - B.C. Ending, :30; [6.] Sugar - Sweetness - Alberta Ending, :60. The third commercial was not included in the list, and the title has been supplied from a list accompanying a different reel with the same commercial. All six commercials feature the same backing song, "Call On Your Sweetie, Sugar," and depict family moments made better by sugar.

1975 television advertising program : call on your sweetie sugar

Item is a film which contains several color commercials from B.C. Sugar Refining Company's 1975 television advertising campaign. According to the list accompanying the reel, the contained commercials are as follows: 1. Sugar - "Sugar Daddy - B.C. Ending," :30; 2. Sugar - "Sugar Daddy - Alberta Ending," :30; 3. Sugar - "Sweetness - B.C. Ending," :60; 4. Sugar - "Birthday Cake - B.C. Ending," :30; 5. Rogers Golden Syrup - "Chicken Wingding," :30; 6. Rogers Golden Syrup - "Couple," :30. The sugar commercials feature the backing song "Call On Your Sweetie, Sugar," and depict family moments made better by sugar. The syrup commercials feature a number of recipes made with Rogers Golden Syrup.

Energy packed : the story of cane sugar

Item is a documentary film entitled "Energy Packed: the Story of Cane Sugar," presented by B.C. Sugar Refining Company and directed/produced by Lloyd Stump. The film, originally shot in 1975, documents the process by which consumer sugar products, such as white sugar, brown sugar, syrup, sugar cubes, and sucrose, are made, starting from the growth and harvest of sugar cane and ending with the packaging of final products.

One lump or two

Item is a documentary film entitled "…one lump or two…," presented by the B.C. Sugar Refining Company and produced by Lew Parry. The film, produced most likely in the 1950s, documents the process by which consumer sugar products, such as granulated sugar, golden sugar, syrup, icing sugar, and sugar cubes, are made, starting from the growth and harvest of sugar cane and ending with the packaging of final products. The restaurant scenes were filmed at the Cock 'n' Bull restaurant in Vancouver (B.C.).

Rogers Golden Syrup commercial

Item is a silent film believed to be outtakes from a Rogers Golden Syrup commercial. The film captures cans of syrup moving along a conveyor belt, bags of sugar in transport, boxing of sugar cubes, bagging of sugar, and an assortment of B.C. Sugar products on a shelf.

The picture-story of sugar…

Item is a silent film entitled "The Picture-Story of Sugar as related by Vancouver's Own Sugar Refinery" which documents the process by which consumer sugar products, including sugar, icing sugar, sugar cubes, and golden syrup, are made, starting from the growth and harvest of sugar cane and ending with the packaging of final products. The documentary closes with examples of domestic uses of sugar.